With over a century of travel and tourism sector experience between them, Jan, Jenny, Jo and Lynda from English Country Cottages know what makes for the perfect cottage holiday for their discerning guests.
Business is booming and the ladies are in good spirits as we sit down with them to learn more about English Country Cottages. So, let’s start with the market.
How are things looking for the region?
Jo: Things are looking very good, which is why we have some really great offers in place at the moment to attract new property owners to sign up with us.
Lynda: This not only includes competitive commission rates but we also offer lots of extras that other agencies charge for such as a suite of professional photographs.
What type of properties are you looking for?
Jan: For us, it’s all about offering something special. Our guests are looking for the kind of quality that they have worked hard to create for themselves at home.
Jenny: That’s why English Country Cottages has become the go to brand for discerning guests, looking for something special.
What can you offer to anyone thinking of coming on board?
Jo: It’s a very competitive market so your property needs to stand out and we can offer some great hints and tips to help with this.
Lynda: And marketing really is key. We work with over 500 industry leading partners such as Tesco, The Guardian Cottages, RSPB and NFU.
Jenny: And you’ll be listed on the UK’s biggest cottage website, cottages4you, which had over 20 million visitors last year. We really do get your property out there, in front of the right kind of guests.
But what sets you apart from other agencies?
Jan: Our multi-million pound marketing budget enables our owners to achieve high occupancy levels and a profitable rate of return. In fact, many of our luxury properties achieve over 39 weeks each year.
Jenny: And we all love our jobs, we’re not pushy sales people. Lynda: Definitely not. We work in partnership with the owners we look after.
Jo: it’s genuinely about building relationships. Subsequently, the first time we meet a new property owner, it’s just over coffee to offer some advice and have an informal chat.